Whilst at Beautiful we were tasked with rebranding Nickelodeon's cartoon-only channel Nicktoons. The brief was to 'focus on funny' and to place Nicktoons characters at the forefront of the branding.
The rebrand included logo, idents, stings, promo packaging, bugs and in-program-pointers as well as re-skinning existing assets to sit within the new brand.
The rebrand went on to win silver at Promax UK in the best channel identity category.
The rebrand included logo, idents, stings, promo packaging, bugs and in-program-pointers as well as re-skinning existing assets to sit within the new brand.
The rebrand went on to win silver at Promax UK in the best channel identity category.
Nicktoons Rebrand 2014 from Matt Birkinshaw on Vimeo.
